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Analyst30 July 2026·Updated 15 September 2026·5 min read
Sold in 42 Days: How 13 Imperia Crescent Turned a $1,040,000 Buy Into a $1,285,000 Sale
A single-level three-bedroom home on a 350 sqm block in a Varsity Lakes cul-de-sac sold for $1,285,000 on 22 July 2026. Its owners bought it 19 months earlier for $1,040,000. The gap between those two numbers is the story — and so is the 42 days it took to close.
A single-level three-bedroom home on a 350 sqm block in a Varsity Lakes cul-de-sac sold for $1,285,000 on 22 July 2026. Its owners bought it 19 months earlier for $1,040,000. The gap between those two numbers is the story — and so is the 42 days it took to close.
The Property
13 Imperia Crescent is a single-level, three-bedroom, two-bathroom home on 350 sqm at the quiet end of a cul-de-sac. It carries the layout that suits the buyers who chase this pocket: an ensuite off the main bedroom, a separate study, and a two-car allocation. There is a shed for storage and ducted comfort throughout — practical additions that matter more to a Varsity Lakes family than they photograph.
The home's strongest card is outdoor. Photo analysis rated the entertaining area 8 out of 10 — a genuine drawcard rather than a token patio. On a compact block, an outdoor space that works hard is the difference between a house that feels tight and one that feels complete. Add the position — walking distance to Varsity College and moments from Lake Orr — and the appeal to a young family is clear.
Single-level living is the quieter advantage here. In a suburb where a lot of the newer stock runs to two storeys, buyers who want everything on one floor — downsizers, families with young children — have fewer options. This home answered that brief.
3-bedroom House at 13 Imperia Crescent, Varsity Lakes13 Imperia Crescent, Varsity Lakes
The Market It Sold Into
Varsity Lakes is in a strong expansion phase. House prices are up +17.7% year-on-year, and the suburb median sits at $1,412,500 across 103 house sales tracked over the last 12 months. Homes have been moving quickly — a median of 26 days on market in the most recent quarter.
But the headline median hides an important split. The median for three-bedroom houses specifically is $1,300,000 — well under the all-house figure, which is pulled up by larger four- and five-bedroom homes on bigger blocks, many of them lake-fronting. A three-bedroom on 350 sqm plays in a different bracket. Read against its own size class, 13 Imperia Crescent sold almost exactly on the mark.
The Campaign
The home came to market on 7 July 2026 and sold by private treaty on 22 July — 42 days on market. That is 12 days longer than the suburb's 12-month average of 30 days, and further still from the 26-day pace of the current quarter. In a market moving this fast, six weeks counts as a longer campaign.
The likely reason is straightforward. Priced within the mid-$1.2 millions, the home sat close to its three-bedroom benchmark but below the broader suburb median — a position that can leave buyers weighing whether they should stretch for a larger home instead. The result confirms the price was right for the property; it simply took the right family, rather than a crowd, to land it.
The Result
13 Imperia Crescent, Varsity Lakes sold on 22 July 2026 for $1,285,000.
Sold in 42 days — 12 days longer than the Varsity Lakes average of 30 days.
9.0% below the suburb median of $1,412,500.
Effectively level with the three-bedroom house median of $1,300,000 (1.2% under).
Bought in December 2024 for $1,040,000 — a gain of +23.6% in 19 months.
What This Means for Buyers and Sellers
For buyers active in Varsity Lakes around the $1,250,000 mark, this sale is a useful benchmark. It shows what your money buys in this suburb right now: a well-kept single-level three-bedroom on a compact block in a quiet street, with a genuine outdoor space. It also shows that the eye-catching suburb median is not the price of entry — the three-bedroom market runs meaningfully below it. Buyers who anchor to the $1,412,500 figure and assume they are priced out may be looking at the wrong benchmark entirely.
For homeowners thinking about selling, the +23.6% these owners captured in 19 months is the number to sit with. Varsity Lakes has done heavy lifting for values recently, and this result banked a real share of it. The 42-day campaign is the counterweight: even in a strong market, a home priced honestly against its size class attracts the right buyer, not necessarily the fastest one. Positioning to the correct sub-market — three-bedroom, single-level, compact block — matters more than chasing the top-line median.
Thinking of Selling in Varsity Lakes?
We track every house sale in Varsity Lakes and know the difference between the suburb median and what your specific home — its size, its street, its buyer — will actually achieve. That distinction is where campaigns are won or lost. Talk to the Fields team about what your home could achieve in today's market.
Data note: Sale details, price history and suburb figures are drawn from Fields internal database. House price statistics cover houses only; suburb median reflects a rolling 12-month period across 103 sales.
Keep reading:Gold Coast market data — prices, supply and selling times, updated as new sales settle.
Disclaimer: The information in this article is for general informational purposes only and does not constitute financial, investment, or valuation advice. Fields Real Estate (Licence No. 4832972) makes no warranty as to the accuracy or currency of data published. Readers should conduct their own due diligence and seek independent professional advice before making any property or investment decision. Read our full disclaimer →
Licensed Queensland real estate agent, founder of Fields Real Estate and Lead Analyst at Fields Research. Covering Gold Coast market data, comparable sales analysis and suburb intelligence.
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